MH0052-Hospital Organization, Operations and Planning

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Master of Business Administration - MBA Semester 3

MH0052-Hospital Organization, Operations and Planning

(Book ID: B1213)

Assignment (60 Marks)

Note: Answer all questions must be written within 300 to 400 words each. Each Question carries 10 marks 6 X 10=60

Q1. Discuss in brief the members of hospital planning team and their role in designing the hospital.

Answer. Listing the members of hospital planning team:

The hospital planning team should ideally consist of the following members:

1. Hospital Administrator

2. Hospital Engineer

3. Hospital Architect

4. Financial Expert

Q2. Define medical record. Describe the policies and procedures adopted in the medical records department.

Answer. Definition:

A „medical record‟ is defined as a systematic documentation of patient personal/social data along with history of his/her ailments, clinical findings, investigations, diagnosis, treatment given, follow-up and final outcome

Q3. Discuss the essential principles for managing hospital materials.

Answer. Listing the 7 essential principles:

The seven underlying principles are Quantity, Price, Source, Delivery Methods, People and the most important one is Quality.

1. Quantity

2. Price

3. Source

Q4. Discuss in brief the planning, design and staffing of a billing department in a hospital.

Answer. Brief outline of billing department:

The Central billing department plays an important role, as liaison office between the management and the patients, in addition to its prime duty of billing. The immense patience, human relations and hospitality is the need of the hour to alleviate the problems of patients who are in distress, as the words spoken and deeds undertaken by the staff working at this department project the theme of humanity.

Q5. Discuss the managerial skills required to be possessed by a health service manager.

Answer. Mentioning the 3 categories of managerial skills:

Managerial skills can be broadly divided into the following three categories:

A. Knowledge of Subordinate Functions- Technical and Administrative

B. Interactive Skills

C. Administrative Skills

Q6. Imagine that you are appointed as a consultant for setting up an outpatient department in a tertiary care teaching hospital. What are the planning considerations you have to keep in your mind before executing the task?

Answer. Importance of outpatient department in a hospital:

1. The outpatient department is the first point of contact with the hospital.

2. Forms an entry point into the healthcare delivery system.

3. Inseparable link in the hierarchical chain of healthcare facilities.

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MH0051-Health Administration

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Master of Business Administration - MBA Semester 3

MH0051-Health Administration

(Book ID: B1212)

Assignment (60 Marks)

Note: Answer all questions must be written within 300 to 400 words each. Each Question carries 10 marks 6 X 10=60

Q1. Discuss the uses of epidemiology with examples.

Answer. Listing the uses of epidemiology:

1. Studying the history of the health of the population

2. Diagnosis of the health of the community

3. Operations Research

4. Study of individual risks

Q2. Explain the spectrum and determinants of health.

Answer. Explanation of spectrum of health:

It is not difficult to understand how poverty in the form of material deprivation – dirty water, poor nutrition – allied to lack of quality medical care can account for the tragically foreshortened lives of people in India. Such understanding is insufficient in two important ways. First, it fails properly to take into account that relief of such material deprivation is not simply a technical matter of providing clean water of better medical care. Who gets these resources is socially determined.

Q3. List the occupational diseases most prevalent in work place. Discuss their prevention methods.

Answer. Listing the occupational diseases most prevalent in work place:

The most common type of occupational diseases is:

•          Multiple Chemical Sensitivity Syndromes (MCS)

•          Sick Building Syndrome (SBS)

•          Symptoms related to exposure to mercury from dental amalgam

•         

Q4. Discuss the various levels in the Indian healthcare delivery system.

Answer. Mentioning all the levels in the Indian healthcare delivery system:

Healthcare in India is delivered on three levels: primary, secondary and tertiary, but underlying those are village-based health sub-centres, which the World Health Organization (WHO) describes

Q5. Discuss the government programs for nurturing newborns.

Answer. Listing the government programs for nurturing newborns:

• Home-based new born care

• Facility based new born care

• Promotion of Infant and Young Child Nutrition (IYCN)

• Child nutrition in the Reproductive and Child Health (RCH) programme-Breastfeeding

• Routine immunization programme

Q6. Explain the management methods and techniques of health planning.

Answer. Mentioning the management methods and techniques:

Management methods and techniques of health planning:

Ø  Balance of essential services

Ø  Decentralisation

Ø  Community participation

direct interventions and in regulating private sector initiatives.

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MH0059-Quality Management in Healthcare Services

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Master of Business Administration - MBA Semester 4

MH0059-Quality Management in Healthcare Services

(Book ID: B1323)

Assignment (60 Marks)

Note: Answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme. Each Question carries 10 marks 6 X 10=60.

Q1. Explain the objectives of quality in healthcare. Add a note on Maxwell’s concept of quality.

Answer. Objectives of quality in healthcare: 

Hem's objectives for physician and provider quality are to: 

Promote the delivery of necessary and appropriately managed medical care to members by properly credentialed physicians and providers in an appropriate setting with maximum safety.

Promote availability, accessibility and acceptability of a range of medical and behavioral health services through a network of professional, facility and ancillary providers.

Q2. Differentiate between Six sigma and Total quality management.

Answer. Comparison of Six Sigma and Total Quality Management

Six-Sigma is a relatively newer concept than Total Quality Management but not exactly its replacement. The basic difference between Total Quality Management and Six Sigma is that TQM delivers superior quality manufactured goods whereas six sigma on the other hand results in better results. Total Quality management refers to continuous effort by employees to ensure high quality products. The process of Six Sigma incorporates many small changes in the systems to ensure effective results and better customer satisfaction.

Q3. Explain the various quality tools.

Answer. Quality Tools

The seven tools are:

1.     Cause-and-effect diagram (also known as the "fishbone" or Ishikawa diagram)

2.     Check sheet

3.     Control chart

4.     Histogram

5.     Pareto chart

Q4. Explain the steps followed in implementation of QMS in healthcare organization.

Answer. 1. Mission.  Clarify Vision and Values

Employees need to know how what they do is tied to organizational strategy and objectives which makes it important that all employees understand where the organization is headed (its vision), what it hopes to accomplish (mission) and the operational principles (values) that will steer its priorities and decision making.  Having a process to educate employees during new employee orientation and a communication process to help ensure that the mission, vision and values is always in front of the people is a major first step.

Q5. Define total quality management. Discuss the importance of TQM in healthcare.

Answer. Total Quality Management: Total quality management (TQM) consists of organization-wide efforts to install and make permanent a climate in which an organization continuously improves its ability to deliver high-quality products and services to customers. While there is no widely agreed-upon approach, TQM efforts typically draw heavily on the previously developed tools and techniques of quality control. TQM enjoyed widespread attention during the late 1980s and early 1990s before being overshadowed by ISO 9000, Lean manufacturing, and Six Sigma.

Q6. Explain team processes in healthcare.

Answer. Health care or healthcare is the maintenance or improvement of health via the diagnosis, treatment, and prevention of disease, illness, injury, and other physical and mental impairments in human beings. Health care is delivered by health professionals (providers or practitioners) in allied health professions, chiropractic, physicians, dentistry, midwifery, nursing, medicine, optometry, pharmacy, psychology, and other health professions. It includes the work done in providing primary care, secondary care, and tertiary care, as well as in public health.         

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MH0058-Legal Aspects in Healthcare Administration

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Master of Business Administration - MBA Semester 4

MH0058-Legal Aspects in Healthcare Administration

(Book ID: B1322)

Assignment (60 Marks)

Note: Answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme. Each Question carries 10 marks 6 X 10=60.

Q1. Discuss the various levels of consumer courts.

Answer. Consumer Court is the special purpose court, mainly in India, that deals with cases regarding consumer disputes and grievances. These are judiciary set ups by the government to protect the consumer rights. Its main function is to maintain the fair practices by the sellers towards consumers. Consumers can file a case against a seller if they are harassed or exploited by sellers. The court will only give a verdict in favour of the consumers/customers if they have proof of exploitation, i.e., bills or other documents. If a consumer does not have the proper documents required for filing a case then it would be very difficult for the consumer to win or even file a case.

Q2. Explain the following acts:

a. The Drugs and Magic Remedies Act of 1995

b. Registration of Birth and Death Act of 1969

Answer.  An Act to control, the advertisement of drugs in certain cases, to prohibit the advertisement for certain purpose of remedies alleged to possess magic qualities and to provide for matters connected therewith.

• The Act defines drugs and registered medical practitioners besides defining magic remedy.

Q3. Discuss the rights and responsibilities of the patient.

Answer. Patient Rights & Responsibilities

At University of Utah Hospitals and Clinics our goal is to provide excellent health care to every patient. Our patients have the following rights and responsibilities regardless of race, color, culture, language, ethnicity, religion, sex, sexual orientation, gender identity or expression, socioeconomic status, age, national origin, physical or mental disability, and / or veteran status:

Q4. Define abortion. Explain medical termination of pregnancy act in detail.

Answer. Abortion: Abortion is the ending of pregnancy by removing a fetus or embryo before it can survive outside the uterus. An abortion which occurs spontaneously is also known as a miscarriage. An abortion may be caused purposely and is then called an induced abortion, or less frequently, "induced miscarriage". The word abortion is often used to mean only induced abortions. A similar procedure after the fetus could potentially survive outside the womb is known as a "late termination of pregnancy".

Q5. Explain the regulatory requirements in setting up and running a blood bank.

Answer. Blood transfusion service is a multibillion dollar profession/ business worldwide. Being Indian blood bank personnel, we may not like to call it as business. But in the real sense, it is a production industry with all the components of business built into it. Still, we will not like to call it a business because of the fear in our minds that our general population or blood donors will be annoyed with us and may not come to donate again. Many a times, we do not clarify to the donor at the time of donation that there is service charge for blood units. As a result, when the donor

Q6. Discuss the important documents and ethical codes in medical ethics.

Answer. Important documents in medical ethics:

Desirous to set further standards in this field which ought to be implemented by health personnel, particularly physicians, and by Government officials:

1.    Adopts the "Principles of Medical Ethics relevant to the role  of health personnel, particularly physicians, in the protection of prisoners and detainees against torture and other cruel, inhuman or degrading treatment or punishment" annexed to the present resolution;

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MH0057-Management of Healthcare Human Resources

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Master of Business Administration - MBA Semester 4

MH0057-Management of Healthcare Human Resources

(Book Id: B1321)

Assignment (60 Marks)

Note: Answer all questions must be written within 300 to 400 words each. Each Question carries 10 marks 6 X 10=60

Q1. Explain the factors that contributed to Human Resource Management’s strategic role in healthcare.

Answer. The Strategic Role of Human Resource Managers:

Strengthening the employer-employee relationship is the strategic role of a human resources manager. However, there's more than meets the eye to doing this. Human resources managers formulate workforce strategy and determine the functional processes necessary to meet organizational goals. Their job requires expertise as an HR generalist, which means they must be familiar with every human resources discipline.

 

Q2. Describe recruitment in healthcare services.

Answer. Recruiting in the healthcare sector is a highly specialized Endeavour. Recruitment specialists targeting healthcare need to have specialized skills and experience to serve the range of clients engaging in this sector. The myriad of roles and specialties in healthcare - across hospital, medical, dental, and ancillary networks, to patient care, diagnostic, pathology and allied services, and the therapeutic specialties - means that clients require a diverse set of specialist staff and have specific placement requirements.

 

Q3. Explain the steps in manpower planning.

Answer.

Manpower Planning which is also called as Human Resource Planning consists of putting right number of people, right kind of people at the right place, right time, doing the right things for which they are suited for the achievement of goals of the organization. Human Resource Planning has got an important place in the arena of industrialization. Human Resource Planning has to be a systems approach and is carried out in a set procedure. The procedure is as follows:

 

Q4. Define performance appraisal. Explain the components of performance appraisal.

Answer. Performance Appraisal is the systematic evaluation of the performance of employees and to understand the abilities of a person for further growth and development. Performance appraisal is generally done in systematic ways which are as follows:

1.     The supervisors measure the pay of employees and compare it with targets and plans.

2.     The supervisor analyses the factors behind work performances of employees.

3.     The employers are in position to guide the employees for a better performance.

 

Q5. Describe HR audit process.

Answer. Phases of the Audit Process:

An audit can be an unpleasant surprise, or it can be a welcome opportunity to get your organization's affairs in order. While some audits -- such as those performed by the IRS -- come as a surprise, some companies hire independent outside auditors to conduct a planned audit. Regardless of the kind of audit in which a company is involved, the auditor will likely use the same four phases to perform the audit.

Q6. Discuss the importance of team work in healthcare services.

Answer. Essentials of team work:

1. Communication. This is the essence of effective Teamwork. Effective communication provides understanding, interpretation and action. Ineffective communication leads to misunderstanding, misinterpretation, and either inaction or inappropriate action.

2. Active listening. There are two responsibilities here: That of the sender and that of the receiver. The sender must ensure that the message is clear and understood and the receiver must ensure that if the message is not clear that they ask for clarification.

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MH0056-Public Relations & Marketing for Healthcare Organizations

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Master of Business Administration- MBA Semester 4

MH0056-Public Relations & Marketing for Healthcare Organizations

(Book ID: B1320)

Assignment (60 Marks)

Note: Answer all questions must be written within 300 to 400 words each. Each Question carries 10 marks 6 X 10=60

Q1. Discuss the factors affecting healthcare marketing.

Answer. 5 Factors That Influence Healthcare Spending Growth:

1. Technology. According to MedPAC, technology is credited as having the most significant effect on healthcare spending growth, with studies identifying it as the reason behind anywhere from 38 percent to more than 65 percent of spending growth.

2. Healthcare product and service prices. The level and growth of healthcare prices have a big impact on healthcare spending. Studies have consistently pointed to price growth as the cause of between 10 percent and 25 percent of healthcare spending growth.

Q2. Explain market segmentation.

Answer. Market segmentation is a marketing strategy which involves dividing a broad target market into subsets of consumers, businesses, or countries that have, or are perceived to have, common needs, interests, and priorities, and then designing and implementing strategies to target them.

Q3. Describe the types of public relations research.

Answer. Research in public relations management requires the use of specialized terminology. The term primary research is used to designate when we collect unique data in normally proprietary information, firsthand and specifically relevant to a certain client or campaign. Primary research, because it is unique to your organization and research questions, is often the most expensive type of data to collect. Secondary research refers to research that is normally a part of public domain but is applicable to our client, organization, or industry, and can be used to round out and support the conclusions drawn from our primary research. Stacks and Michaelson (in press). Secondary research is normally accessed through the Internet or available at libraries or from industry and trade associations.

Q4. Discuss the current scenario of medical tourism in India.

Answer. Medical tourism refers to the travel of people to another country for the purpose of obtaining medical treatment in that country. Traditionally, people would travel from less-developed countries to major medical centers in highly developed countries for medical treatment that was unavailable in their own communities; the recent trend is for people to travel from developed countries to third-world countries for medical treatments because of cost consideration, though the traditional pattern still continues. Another reason for travel for medical treatment is that some treatments may not be legal in the home country, such as some fertility procedures.

Q5. Discuss the future of healthcare marketing.

Answer.  These includes in healthcare marketing:

1. Product and Services Audit

I cannot stress this enough: know your products and services front and back. Your marketing will be so much better, and your life will be so much less stressful, if you know the ins and outs of your products and services. Create a matrix that aligns the product with their target persona (see below). Who uses the product and services you offer? Why do they need it? What problems does it solve? How will trends in your industry affect your products or services? By ensuring your have a clear understanding of what you're offering and how each product or service works, you'll be better able to market it effectively.

Q6. Discuss the standard metrics to evaluate public relations in healthcare.

Answer. Factors of PR measurement and evaluation:

Evaluation of a public relations campaigns is the measurement of results against established objectives, which are set during the planning process. The desire to improve results the next time is a major reason for evaluating public relations efforts. Before any public relations program can be properly evaluated, it is important to clearly establish a set of measurable objectives. Public relations personnel and management should agree upfront on the criteria that will be used to evaluate success in attaining objectives, rather than waiting until the end of the program to determine how it will be evaluated.

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IB0013-Export Import management

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Master of Business Administration- MBA Semester 3

IB0013-Export Import management-4 Credits

(Book ID: B1907)

Assignment (60 Marks)

Note: Answer all questions must be written within 300 to 400 words each. Each Question carries 10 marks 6 X 10=60.

Q1. What do you mean by export? How many types of exports are there? Discuss.

Answer. The term export means shipping the goods and services out of the port of a country. The seller of such goods and services is referred to as an "exporter" and is based in the country of export whereas the overseas based buyer is referred to as an "importer". In international trade, "exports" refers to selling goods and services produced in the home country to other markets.

Export of commercial quantities of goods normally requires involvement of the customs authorities in both the country of export and the country of import. The advent of small trades over the internet such as through Amazon and eBay has largely bypassed the involvement of Customs in many countries because of the low individual values of these trades.

Q2. What is RCMC? What is its purpose? How is it obtained?

Answer. RCMC is “Registration cum Membership Certificate” of an Export Promotion Council (EPC).

These organizations undertake export marketing communication by:

(i)         Advertising

(ii)        Sales Promotion

(iii)       Public Relations.

Q3. Discuss the stages in processing of an export order.

Answer. These are listed as follows:

1. Having an Export Order:

Processing of an export order starts with the receipt of an export order. An export order, simply stated, means that there should be an agreement in the form of a document, between the exporter and importer before the exporter actually starts producing or procuring goods for shipment. Generally an export order may take the form of proforma invoice or purchase order or letter of credit. You have already learnt these just in the preceding section.

Q4. Write short notes on:

(a) Transport risk

(b) Credit risk

Answer. (a) Transport risk

This risk occurs where the goods are stolen, pilfered or damaged while in transit. Commercial marine insurance policies will insure the goods against transport risks. Professionals of the road transportation industry face a host of dynamic risk issues such as cost of risk, fleet safety, claims administration, driver hiring and retention, and compliance and regulations. Failure to sufficiently address any of these issues can significantly impact the financial and operational health of a transportation business.

Q5. What is the significance of bill of lading for exporter and importer? Explain any 2 types.

Answer. Bill of Lading represents:

Ø  A receipt issued by the carrier that the goods have been loaded on the conveyance.

Ø  A title of goods to the consignee noted on the bill of lading.

Ø  Because it is considered a title of goods, the Bill of Lading can be used as a negotiable instrument and can be traded much in the same way goods may be.

The bill of lading is how past and modern traders document their exchanges, and it is one of the most important documents in our modern day supply chain.

So why is a bill of lading so important?

Q6. What are the different types of custom duties levied on imported goods?

Answer. Main types of custom duties:-

1. Basic custom duty:-

Basic custom duty is the main type of custom duty. It is payable u/s 2 of custom tariff act 1975.It has three sub parts

i) Standard rate

ii) Effective rate

iii) Preferential Rate

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