BBA406 - E - Commerce

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PROGRAM BBA

SEMESTER 4

BBA406 - E Commerce

Assignment Set -1

Q 1:Define Ecommerce. Explain its advantages and disadvantages [2+4+4]10

Answer:

Ecommerce:

E-commerce is an advanced technology related to commerce and the electronic media, the computer in particular. It is first important to understand the term ‘business’, which refers to the exchange of goods, items or commodities and services or applications for money.

A popular definition of business is as follows:

Business is the exchange or the buying and selling of entities (goods or commodities) on a very large scale involving transportation from one place to another.

Q 2: What is Multimedia object? Discuss the usage of multimedia objects. [2+8] 10

Answer:

Multimedia Objects and usage of multimedia objects :

●       Multimedia objects are files that hold images, audio recordings, video clips and scanned documents, etc., which relate to some fact within our genealogical data. A multimedia object can be linked with several entities (animals, person, family, source …) and vice versa.

●       In other words multimedia is media and content that uses a combination of different content forms. The

Q 3: Explain the business models that are in practice.  10

Answer:

Business Models in Practice:

There are three fundamental types of business models in practice. These are:

1. Business-to-Business (B2B)

2. Business-to-Consumer (B2C)

3. Consumer-to-

Assignment Set -2

Q 1: Discuss the steps that the e-commerce companies follow in leveraging their information 10

Answer:

Following steps that e-commerce companies typically follow in leveraging their information:

Step 1: Basic Web

Q 2: What is the purpose of cryptography? Explain the secret key and public key cryptography encryption methods  [2+4+4]10

Answer:

Purpose of Cryptography:The science of writing in a secret code is called cryto. It is supposed to have been first used as far back as 1900 BC by an Egyptian scribe. Cryptography is believed to have appeared soon after writing was invented and used in diplomatic exchanges and battle plans. With the development of computer communication, the need for security of

Q 3:Explain the below two policy issues pertaining to protection of

privacy and intellectual property

i. Legal Issues          5

ii. Ethical Issues        5

Answer:

Legal Issues :

Some legal issues in e-commerce that need to be understood are:

(a) Privacy: Problems relating to privacy are fast becoming the most important issues for consumers.

(b) Intellectual property: Trademarks, copyrights and patents are the most common intellectual property issues affecting cyberspace.

(c) Free speech: The Internet provides the maximum opportunity for free speech.

(d) Taxation: It is illegal to impose any new sales tax on Internet business.

(e) Consumer

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