BBR607 - Merchandising & Supply chain Management

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PROGRAM Bachelor of Business Administration- BBA

SEMESTER 6

SUBJECT CODE &

NAME

BBR607 – Merchandising & Supply chain Management

SET 1

1 Compare the retail supply chain with manufacturing supply chain.

Comparison of retail with manufacturing supply chain

Answer:

Difference between Retail Supply Chain and Manufacturing Supply Chain

2 Elaborate on the management of retail product life cycle.

Management of retail product life cycle

Answer: Management of Retail Product Lifecycle

Retail product design

Product design has become an essential part of retailers’ supply chain processes. For some products, customers’ choices vary to a wide range, and where private labels dominate, the success/failure of the retailers depend on the product design. The examples of such products include apparel,

3 What are the factors affecting merchandise buying functions?

Factors affecting merchandise buying functions

Answer: Factors affecting merchandise buying functions

Merchandising is not an isolated function. It is affected by several factors, which are discussed as follows:

Size of a retail

SET 2

1 Elaborate the process of merchandise planning.

Process of merchandise planning

Answer: Process of merchandise planning

Merchandise planning is based on merchandise strategy prepared by the organisation. The process of

2 Discuss some of the standard color schemes adopted in retail stores with example.

Standard color schemes

Answer: Shoppers most often choose what they buy based on color. In fact, it can account for up to 85 percent of the reason people buy one product over another, according to the Color Marketing Group, a professional organization for color designers in Alexandria, Va.

Color's influence on consumer behavior isn't confined to just merchandise. The colors surrounding customers while they're shopping also can influence whether they make a purchase. "Colors in a

3 Write short notes on:

a) Retail Replenishment

b) Retail ERP

Answer: a) The process of filling up the empty shelves of retail stores with new merchandise is called retail replenishment. However, this definition does not address all the business conditions of retail inventory management. The replenishment of products in a retail store depends on

Get fully solved assignments.

For queries mail us at: subjects4u@gmail.com or contact at

08894344452, 08728863595