Spring-2015
Get solved
assignments at nominal price of Rs.120 each.
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Master of
Business Administration- MBA Semester 4
MB0052–Strategic
Management and Business Policy-4 Credits
(Book ID:
B1699)
Assignment (60 Marks)
Note: Answer
all questions must be written within 300 to 400 words each. Each Question
carries 10 marks 6 X 10=60.
Q1. What is strategy? Explain some of the major reasons for
lack of strategic management in some companies?
Answer. 1.) Meaning of strategy- Strategy art of
troop leader; office of general, command, generalship" is a high level
plan to achieve one or more goals under conditions of uncertainty. Strategy is
important because the resources available to achieve these goals are usually
limited. Strategy generally involves setting goals, determining actions to
achieve the goals, and mobilizing resources to execute the actions. A strategy
describes how the ends (
Q2. Explain the following:
(a) Core competence
(b) Value chain analysis
Answer. a) A core
competency is
a concept in management theory introduced by, C. K. Prahalad and Gary Hamel. It
can be defined as "a harmonized combination of multiple resources and
skills that distinguish a firm in the marketplace".
Core
competencies fulfill three criteria:-
1. Provides
potential access to a wide variety of markets.
2. Should make
a significant contribution to the perceived customer benefits of the end
product.
3. Difficult to
imitate
Q3. Describe in brief the following environmental factors
which a business strategist considers:-
(a) Political factors
(b) Technology
Answer. (a) Political factors: Political
factors, in the context of the external environment in which a business
functions, are a type of external constraint acting upon a business and are
related to actions of governments and political conditions in the location
where the business conducts business or seeks to conduct business.
The political
factors affecting business are often given a lot of importance. Several aspects
of government policy can affect business. All firms must follow the law.
Managers must find how upcoming legislations can affect their activities.
Q4. Write a brief note on Turnaround strategy?
Answer. Turnaround management is a process
dedicated to corporate renewal. It uses analysis and planning to save troubled
companies and returns them to solvency, and to identify the reasons for failing
performance (or decreasing presence and position) in the market, and rectify
them. Turnaround management involves management review, activity based costing,
root failure causes analysis, and SWOT analysis to determine why the company is
failing. Once analysis is completed, a long term strategic plan and
restructuring plan are created. These plans may or may not involve a bankruptcy
filing. Once approved, turnaround professionals begin to implement the plan,
continually reviewing its progress and make changes to the plan as needed to
ensure the company returns to solvency.
Q5. Define the term ‘strategic alliance’. What are its
characteristics and objectives?
Answer. A strategic alliance is an agreement
between two or more parties to pursue a set of agreed upon objectives needed
while remaining independent organizations. This form of cooperation lies
between mergers and acquisitions and organic growth. Partners may provide the
strategic alliance with resources such as products, distribution channels,
manufacturing capability, project funding, capital equipment, knowledge,
expertise, or intellectual property.
Q6. Write short notes on the following:
a) Competitive advantage
b) Porter’s Competitive threat model
Answer.
Spring-2015
Get solved
assignments at nominal price of Rs.120 each.
09882651000, 08894387490
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