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NMIMS
PGDIT - Semester
3
E-business
Read the below carefully and then answer all
questions.
After the success saga of E-business ventures
like Amazon, Walmart and Alibaba, Reliance retail has also contemplated to join
the bandwagon and has decided to start with B2C market segments for all its
brand under Reliance Retail. But at the same time, they are well aware of the
failure stories and risk associated with moving from Brick and Mortar to
E-Business. You are hired as a consultant. Please prepare detailed reports for
the following.
Q1. Identify the risks associated with moving
to E-Business. Do the SWOT analysis. Suggest E-Business strategies for Reliance
retail. (10 Marks)
Answer.
Q2. Suggest technology infrastructure required
for E-Business. Keep in mind that the infrastructure should be scalable when
Reliance retail plans to become an international player after few years. While
designing framework for tech infrastructure, also assess the security threats
and ways to mitigate those risks. (10 Marks)
Answer.
Q3. a. Plan strategies for implementation of
e-CRM along with the metrics to measure the success of those strategies. (5
Marks)
3. b. Do you suggest to implement e-SCM or to
continue with the traditional SCM for Reliance retail? Mention supportive
arguments for your suggestions. (5 Marks)
Answer.
Get fully solved
assignments.
For queries mail us at: subjects4u@gmail.com or contact at
08894344452, 08728863595
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