MU0018 – Change Management

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Fall-2013

Master of Business Administration - MBA Semester 4

MU0018–Change Management-4 Credits

(Book ID: B1807)

Assignment (60 Marks)

Note: Answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme. Each Question carries 10 marks 6 X 10=60.

Q1. Define the term ‘organizational transformation’. Discuss the various strategies to manage transformation in organizations.

Answer. Organizational Transformation is a term referring collectively to such activities as reengineering, redesigning and redefining business systems. The dominant enabling technology in transforming organization is information and technology.

As business model change rapidly in the financial environment and mergers and acquisition change the

Q2. Describe Integrative Model for Planned Change.

Answer. A fundamental aspect of an organization’s task is to achieve its goals, which can often be expressed in terms of product/service performance within the circumstances or constraints within which it operates and which prevent goal realization. As organizations are open systems, external factors (economic, market, technological, legal, and political situations), and internal factors (human resources, administrative structures, products/services, productivity, and organizational culture) hinder or frustrate the

Q3. The key purpose of communication of change is to ensure that the individuals understand what is going to happen and what is expected from them. Explain some other important needs for communicating change. Also explain the major methods and techniques for communicating change.

Answer. Needs:

1. Remember that there's no one perfect way to communicate change. Change is uncomfortable, and adapting to change is messy. The perfect Gantt chart does not a painless change experience make. Why? Because tasks are easy to list, but behavior and long-held habits are not easy to change. Gather outside information, solicit perspectives, and adapt the approaches for your organization and group.

2. Share

Q4. What do you mean by resistance to change? Discuss some of the reasons for individual (employee’s) resistance.

Answer. Resistance to change can be covert or overt, organized or individual. Employees can realize that they don't like or want a change and resist publicly and verbally. Or, they can just feel uncomfortable and resist, sometimes unknowingly, through the actions they take, the words they use to describe the change, and the stories and conversations they share in the workplace.

However,

Q5. List the types of change management strategies. Explain any two of them.

Answer. Developed by Robert Chin and Kenneth D. Benne, this strategy is built on the premise that, in general, human beings are rational and can be reasoned with.

Ø  Although Change innately is resisted, people can be won over by

·         The genuine logic behind the Change, and

·         By what is there in it for them

Ø  Empirical Rational Approach disregards the fact that while employees may understand the need for Change or the rationale behind Change, they may still not like to undergo Change,

Q6. Write short notes on the following:

a. Change agents.

b. Kolb’s Learning Cycle.

c. Organizational Learning.

Answer.

a. A Change Agent is someone who knows and understands the dynamics that facilitate or hinder change. Change Agents define research, plan, build support, and partner with others to create change. They have the courage and the willingness to do what is best for the community.  IMPACT Greensboro develops a framework for dialogue that increases individuals’ capacity to work as Change Agents through:-

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