MK0010–Sales, Distribution and Supply Chain Management

Spring-2015

Get solved assignments at nominal price of Rs.120 each.

Mail us at: subjects4u@gmail.com or contact at

08894344452, 08894387490

Master of Business Administration- MBA Semester 3

MK0010–Sales, Distribution and Supply Chain Management-4 Credits

(Book ID: B1721)

Assignment (60 Marks)

Note: Answer all questions must be written within 300 to 400 words each. Each Question carries 10 marks 6 X 10=60

Q1. Designing the marketing channel involves the decisions pertaining to the size of the channel, its coverage and number of levels. These decisions are significant since it ensures the availability of goods and services to customers at locations suitable for procurement. Discuss the factors like channel structure, breadth and costs involved which principally determines the Channel design.

Answer. The strict definition of scientific research is performing a methodical study in order to prove a hypothesis or answer a specific question. Finding a definitive answer is the central goal of any experimental process.

Q2. What are descriptive research designs? Explain the different kinds of descriptive research designs.

Answer. Meaning of Descriptive Research designs-

Sometimes an individual wants to know something about a group of people. Maybe the individual is a would-be senator and wants to know who they're representing or a surveyor who is looking to see if there is a need for a mental health program.

Descriptive research is a study designed to depict the participants in an accurate way. More simply put, descriptive research is all about describing people who take part in the study.

There are three ways

Q3. An organization needs to be extremely cautious in making investments in various types of inventories. The extent of control required to be maintained on all items is not the same. Explain some important tools of Inventory management like ABC analysis, Just-In-Time & Economic order quantity model.

Answer.  'Inventory' The raw materials, work-in-process goods and completely finished goods that are considered to be the portion of a business's assets that are ready or will be ready for sale.

Inventory management The overseeing and controlling of the ordering, storage and use of components that a company will use in the production of the items it will sell as well as the overseeing and controlling of quantities of

Q5. When one member of distribution channel tries to maximize its profits at the expense of rest of the members, it will create conflicts, resulting in the decline of profits. To avoid these conflicts, now retail firms have started forming vertical Marketing systems (VMS). Explain the three types of VMS through which goods and services are usually distributed to customers.

Answer. VMS (Virtual Memory System) is an operating system from the Digital Equipment Corporation (DEC) that runs in its older mid-range computers. VMS originated in 1979 as a new operating system for DEC's new VAX computer, the successor to DEC's PDP-11.

Three types of VMS

Vertical marketing systems is a kind of cooperation that exists between the distribution channels that are available in various levels with different members working together for promoting the efficiency and also the scale of economies

Q6. Describe the supply chain Benchmarking Procedure.

Answer. Benchmarking is the process of comparing one's business processes and performance metrics to industry bests or best practices from other companies. Dimensions typically measured are quality, time and cost. In the process of best practice benchmarking, management identifies the best firms in their industry, or in another industry where similar processes exist, and compares the results and processes of those studied (the "targets") to one's own results and processes. In this way, they learn how well the targets perform and,

Spring-2015

Get solved assignments at nominal price of Rs.120 each.

Mail us at: subjects4u@gmail.com or contact at

08894344452, 08894387490