Sunday 1 December 2013

MB0052–Strategic Management and Business Policy


2nd Set
Solved assignments for Rs.150 each
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Fall-2013
Master of Business Administration - MBA Semester 4
MB0052–Strategic Management and Business Policy-4 Credits
(Book ID: B1699)
Assignment (60 Marks)
Note: Answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme. Each Question carries 10 marks 6 X 10=60.
Q1. Write Short notes on the following:
(a) Value Chain Analysis.
(b) Corporate Restructuring.
Answer.
(a) A high-level model of how businesses receive raw materials as input, add value to the raw materials through various processes, and sell finished products to customers.
Steps in Value Chain Analysis:
Value chain analysis can be broken down into a three sequential steps:
(1) Break down a market/organisation into its key activities under each of the major headings in the model;
(2) Assess the potential for adding value via cost advantage or differentiation, or identify current activities where a business appears to be at a competitive disadvantage;
(3) Determine strategies built around

Q2. Differentiate between mission and vision of a company? Explain with examples.
Answer. A mission statement is a statement of the purpose of a company, organization or person, its reason for existing.
The mission statement should guide the actions of the organization, spell out its overall goal, provide a path, and guide decision-making. It provides "the framework or context within which the company's strategies are formulated." It's like a goal for what the company wants to do for the world.
Companies, organizations, schools and other groups, committees and individuals use a broad range of information, formats and

Q3. Explain in detail Porter’s four generic strategies.
Answer. Cost Leadership Strategy
This strategy involves the organisation aiming to be the lowest cost producer and/or distributor within their industry. The organisation aims to drive cost down for all production elements from the sourcing of materials, to labour costs. To achieve cost leadership a business will usually need large scale production so that they can benefit from "economies of scale". Large scale production means that the business will need to appeal to a broad part of the market. For this reason a cost leadership strategy is a

Q4. Differentiate between core competence and distinctive competence.
Answer. A competency is anything a business does well. A business may have numerous competencies. For example, an advertising firm might do a great job of managing internal talent and developing leaders from within. Or a manufacturing company might be extremely successful in keeping its number of defects per thousand units produced extremely low.
Core Competency – a bundle of skills, technologies, and knowledge (including business processes) which enables an Organisation to (a) provide “real benefits” to Customers or (b) obtain a significant cost advantage in the delivery of particular Customer “real benefits’ which its Competitors probably cannot

Q5. Define the term ‘industry’. List the types of industries. How do you conduct an industry analysis?
Answer. Industries
The production side of business activity is referred as industry. It is a business activity, which is related to the raising, producing, processing or manufacturing of products.
The products are consumer's goods as well as producer's goods. Consumer goods are goods, which are used finally by consumers. E.g.
Q6. Describe the different approaches to business ethics.
Answer. Business ethics (also corporate ethics ) is a form of applied ethics or professional ethics that examines ethical principles and moral or ethical problems that arise in a business environment. It applies to all aspects of business conduct and is relevant to the conduct of individuals and entire organizations.
Business ethics has both normative and descriptive dimensions. As a corporate practice and a career specialization, the field is

2nd Set
Solved assignments for Rs.150 each
Mail me at: subjects4u@gmail.com or at
08627023490

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