3rd Set
Solved
Assignments for Rs.150 each
08627023490
Fall-2013
Master of
Business Administration - MBA Semester 4
MB0052–Strategic
Management and Business Policy-4 Credits
(Book ID:
B1699)
Assignment
(60 Marks)
Note: Answers
for 10 marks questions should be approximately of 400 words. Each question is
followed by evaluation scheme. Each Question carries 10 marks 6 X 10=60.
Q1. Write Short notes on the
following:
(a) Value Chain Analysis.
(b) Corporate Restructuring.
Answer.
(a) Value Chain Analysis describes the activities that take
place in a business and relates them to an analysis of the competitive strength
of the business. Influential work by Michael Porter suggested that the
activities of a business could be grouped under two headings:
(1) Primary
Activities - those that are directly concerned with creating and delivering a
product (e.g. component assembly); and
(2) Support
Activities, which whilst they are not directly involved in production, may
increase effectiveness or efficiency (e.g.
Q2. Differentiate between mission and
vision of a company? Explain with examples.
Answer. Mission statements often include the following
information:-
1. Aim(s) of
the organization
2. The
organization's primary stakeholders: clients/customers, shareholders,
congregation, etc.
3. How the
organization provides value to these stakeholders, for example by offering
specific types of products and/or services.
4. A
declaration of
Q3. Explain in detail Porter’s four
generic strategies.
Answer. Cost Leadership Strategy
Porter’s
generic strategies are ways of achieving competitive advantage over your competitors.
The key success factor in a cost leadership strategy is to out-manage the
competition. There are two key approaches of achieving this within a Cost
Leadership strategy:
1. Increase
profits by reducing costs;
2. Increase
market
Q4. Differentiate between core
competence and distinctive competence.
Answer. Core Competency
A core
competency is a competency of the business that is essential or central to its
overall performance and success. For example, a manufacturing company with a
low defect rate may not rely heavily on this low-defect rate as part of its
primary business strategy. If this were the case, this low-defect rate would
not be a core competency. If, on the other hand, this company held itself out
to the market as a reliable manufacturer of quality products, this could easily
be a core competency, because the ability to consistently provide quality
products is a key to its business model.
For example,
for a
Q5. Define the term ‘industry’. List
the types of industries. How do you conduct an industry analysis?
Answer. Industry:
1. The
manufacturing or technically productive enterprises in a particular field,
country, region, or economy viewed collectively, or one of these individually.
A single industry is often named after its principal product; for example, the
auto industry. For statistical purposes, industries are categorized generally
according a uniform classification code such as Standard Industrial
Classification (SIC).
2. Any
general business activity or commercial enterprise that can be isolated from
others, such as the tourist industry or the entertainment industry.
Q6. Describe the different approaches
to business ethics.
Answer. 1. Utilitarian
The
utilitarian approach to ethical decision making focuses on taking the action that
will result in the greatest good for the greatest number of people. Considering
our example of employing low-wage workers, under the utilitarian approach you
would try to determine whether using low-wage foreign workers would result in
the greatest good.
3rd Set
Solved
Assignments for Rs.150 each
08627023490
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